July 8, 2025

How a Western Canada Chevrolet Buick GMC Dealership Achieved 14.7x ROI with Puzzle Auto AI Employees

How a Western Canada Chevrolet Buick GMC Dealership Achieved 14.7x ROI with Puzzle Auto AI Employees

Location: Western Canada
Sales Volume: 1,500 new / 900 used units per year
Monthly Investment: $3,250
Integrated with store's DMS & CRM system
Net ROI: 14.7x

“Puzzle Auto became the employee we didn’t know we needed.”

With high sales volume and a stretched BDC, this Chevrolet Buick GMC dealership needed a way to scale efficiently. In just 60 days, Puzzle Auto AI Employees reduced manual workload, improved response times, and doubled finance renewal performance — all without adding headcount or changing systems.

🔧 AI Programs Working Around the Clock

✅ New & Used Car Leads
Instant responses and CRM-synced bookings mean no more lead delays or lost opportunities.

✅ Trade-In Leads
Online valuations are followed up within seconds, bringing more customers through the door — resulting in a 47% boost in trade-in conversions.

✅ Lease & Finance Renewals
AI detects renewal-ready customers in the DMS and reaches out automatically via SMS and chat. Penetration doubled overnight.

✅ Online Service Appointments
AI chat and Call Saver AI work together to recover missed service calls and keep bays full — with no extra burden on advisors.

✅ 24/7 AI Chat + Call Saver AI
After-hours, weekends, holidays — every department is now covered. Missed calls turn into booked appointments, not lost revenue.

📉 Real Operational Gains

KPIBefore PuzzleWith PuzzleMissed Call Recovery Rate<10%80%+Lead Response Time3–12 hoursInstant (AI-driven)Monthly Appointments (Sales/Service)Flat+34% increaseTrade-In Lead ConversionModerate+47% improvementOverdue Task VolumeHigh↓ 94% reductionFinance Renewal PenetrationAverage2x overnightNet ROI—14.7x

🎤 What the Team Says

“We didn’t add staff. We just added Puzzle. It quietly filled the gaps across every department. Our reps now focus on closing, not chasing.”

📌 Why It Works

  • ✅ Fully integrated with the DMS
  • ✅ No change to CRM or phone systems
  • ✅ Custom workflows by department
  • ✅ Bilingual, on-brand AI coverage 24/7
  • ✅ No training required — it just works

🧠 The Best Employee You Never Had to Hire

Puzzle AI Employees eliminate friction, follow up instantly, and reduce late tasks — giving your team time to focus on what they do best: building relationships and closing deals.

🔗 Explore plans at plans.puzzleauto.app
Or book a live demo to see what AI can do for your store.

Chloe

Marketing & Outreach Intern

Chloe brings fresh energy and creativity to our marketing efforts. As our Marketing & Outreach Intern, she supports content creation, social media, and outreach initiatives to help spread the word about Puzzle Auto. Curious, proactive, and always learning, Sofia plays a key role in connecting with our community and amplifying our message.

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